GOOGLE

Google worth more than US $172 billion dollars is not a company founded in the 1800s with a longstanding reputation. It was founded by two guys in 1996. It took Google 14 years to become one of the biggest, most innovative companies in the world. Google is so well known that the term "Google" is used interchangeably with search or find (in an online context). Nobody would say "hey just bing that" because it sounds stupid. Honestly the search results of Yahoo and Bing or any other search engines are not any worse than that of Google. It seems to me that most Google users are loyal to the brand because its pretty awesome. 

   

That strange looking car is a Google car. Not those once with cameras for Google Street but a new product altogether. This is a car that drives itself. Pretty cool huh? There are many more amazing products such as this that Google develops every year. They never fail to fascinate me in the stuff they do. In fact any negative news  about Google,such as privacy concerns, are easily dismissed by my loyal devotion to this company. In Google, I trust. 

CK Jeans

I don't exactly follow the fashion trend closely but its always interesting to read about it (especially the crazy stuff). 

Apparently CK has introduced a new kind/tread/line of jeans probably because they ran out of ways to rip their jeans. Whatever the reason, CK's new line of jeans will put "emphasis" on a man's genitalia area. For more details visit a fellow classmate's blog:

http://blogs.ubc.ca/bonnieyeung/2010/09/22/ck-jeans/

I applaud their innovation. I won't be surprised if this trend catches on. CK might help ease a lot of insecurities that some men might have, especially men who can't afford to buy a Hummer. I guess we can see if this trend will catch on in a few years. 

Movies

What do I, robot, The Island and Transformers have in common?

Besides being mediocre and mindless action movies, they also share one annoying trait that I really hate to see in movies: product placement.


To be fair, it is not as obvious in the movie, but it's not that subtle either. There are many movies with product placement and I get it. Brands are everywhere and it is ridiculous to make every product brand neutral in every movie. That point is only valid, however, in a modern setting. I don't want to see a McDonalds sign in the 1800s and I certainly don't want to see Ovaltine and Converse logos in the distant future. It just makes the movie less realistic and less enjoyable.

Commercials

When I think of marketing, the first thing that comes to mind is commercials. Most commercials are rather forgettable; rarely do I see a cleverly made commercial that sticks to my mind. Even the most well made commercial quickly becomes dull as they play it over and over again. The only good thing about commercials is that it gives me some time to grab something to eat.
I know the purpose of a commercial is to provide exposure to a company or product. But what I have noticed is that some commercials are becoming increasingly more annoying. One example I can think of right now is all the Koodo Adverts.
http://www.youtube.com/watch?v=XvHO_kQHFJA
This just makes me not want to go near any Koodo store, employees, or any of their associates